Data isn’t useful unless it’s actionable. In fact, too much irrelevant data can actually cloud important insights that may be lurking just beneath the surface. With AirPR you can:
- Identify influential publications and media targets based on data rather than popularity.
- Tap rich competitive data to reveal valuable brand narrative opportunities.
- Report results that drive both strategy and business decisions.
Find out how MobileIron is leveraging AirPR for brand insights and forming data-driven decisions about what to try with their next PR and content marketing campaign.