111 Maiden Lane, Suite 530
San Francisco, CA 94108

Phone: (415) 545-8247
Email: info@airpr.com

Integrated PR & Marketing Measurement Begins with Business Goals

CMI’s Robert Rose discusses the challenges and benefits of building an integrated measurement plan   Truly creating a comprehensive integrated communications and marketing measurement plan is a challenge for virtually every brand and company. This week, AirPR hosted the webinar, “Building an Integrated Measurement Plan,” where Robert Rose, Chief Strategy Officer for the Content Marketing […]


[Podcast] Applying the Farm-to-Table Concept to Influencer Marketing

I’ve been thinking about the power of customer advocates and influencers a lot lately, not only because they’re part of today’s buzzword stew but because, in my role, I sit on both sides of the table. As part of my role at AirPR, I collaborate with influencers from a brand perspective and as a journalist, […]