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What Happens When PR and Marketing Mesh

In a perfect world, public relations and marketing teams would work together more often to achieve common goals. But let’s be honest: we’re all fighting an uphill battle in reducing organizational drag, and not everyone needs to be in your weekly marketing meeting. I, however, believe marketing teams would benefit from inviting at least one person […]


Digital Marketing is the science. PR is the art.

A few weeks ago I had the elitist pleasure of joining a slew of folks much brighter and more accomplished than I at Dell’s #InspireHouse in the Hamptons. I was met at the door by a very sweet Ellen Kampinsky, Senior Editor at Newsweek/Daily Beast (if I had a specific “starstruck face” I would have […]